Business Lyceum

e-Letter
Practical Instruction in the Arts and Sciences of Making Money


Editor/Publisher:  J.F. (Jim) Straw

MARCH 2007

Greetings & Salutations:
 

Time is your best friend.  Unfortunately, it is also your worst enemy.

To succeed in business, get to know the economic and seasonal trends in your chosen field of endeavor.

But ...

Seasonal & Economic Trends Aren't The Only "Time" That Can Make You or Break You!

As a matter of fact, one element of "time" probably causes more people to fail in business than any other factor.

Unfortunately, all too many of the ads offering business opportunities lead people to believe that they can "work less, make more money and enjoy doing nothing."   But ...

Look around you. -- The 'saddest' people in our society are people who have little or nothing to do with their time.  With nothing to do, they do nothing and enjoy doing it less and less every passing day ... until it becomes a debilitating way of life.

Right now, you're probably thinking ... "Next he's going to tell me how I need to spend more 'time' in my business to succeed."

Wrong, wristwatch breathe ... almost the opposite!  You must learn how to ...

Wait!

Having spent over 50 years in business, I would venture to guess that I have spent 25 of those years waiting for something to happen.  Fifty percent of my time ... waiting for a customer to come through my door ... waiting for someone to deliver the goods or supplies I need ... waiting for the mail to arrive ... waiting for my ads to appear ... waiting for something to do!

It's the "waiting," not the amount of "time" spent working, that kills most small, beginning businesses.

Think about it! -- When someone has a 40-hours-per-week job, they spend 8-hours-per-day "doing" their job.  They have things to do almost every minute they are on-the-job ... whether they are really working or not, they have 'something' to do ... even if it's just talking with the other employees.

When that same person decides to get out of the rat race, start their own business, just lay back and enjoy life, even if their business will support them ...  pay for food, clothing, shelter and transportation ... they don't feel successful because they only 'work' when there is 'work' to be done.

Beyond that, even though they work less and make more money than they did on a payroll-job, they feel locked-in because, whether they have 'work' to do or not, they have to be in their store or office; or sitting behind their computer (waiting for something to do).

The waiting gets even worse when the small amount of time spent working doesn't produce enough income to pay for the essentials of life ...  food, clothing, shelter and transportation ... and there is nothing they can constructively do to produce more income.  So, they spend more 'time' in the office or store or sitting behind their computer - or ... worse yet ... spend 'money' they don't have on inventory, equipment or machinery, for which they still don't have customers or 'work' to accomplish.

In reality, the only constructive thing a small businessman, or woman, can do to produce more income is to create and implement more advertising - but - once the ad is created and placed, or the mailing is made, you're back to waiting.

Although I have read thousands upon thousands of books, booklets, manuals, courses and articles about business, not once have I ever read anything that tells the beginner that "waiting" is the real name of the game. -- Having to "wait," the beginner quits, thinking they have failed when, in truth, they have simply given up.

Over the years, I have seen a multitude of successful businesses closed, or abandoned, by beginners who simply couldn't wait. -- Don't be one of them.

No matter what business you choose stop and realize that you are going to spend more time waiting that you are going to spend working.  Then ...

Learn To Wait Creatively!

Believe it or don't ... even some highly successful business people success themselves to death because they have never learned to just relax and find something to do with their "waiting time."

In order to find things to do with their "waiting time," they expand into other businesses to fill their time.  Then, they have to create even more business activities in order to fill the "waiting time" in those businesses.  Until, finally, they have stretched the financial resources of their original successful business to the point of bankruptcy by supporting all of their other 'time consuming' ... but less profitable ... business activities.  (Hey!  I've been there.)

Contrary to popular belief, people don't really want to "work less" to earn more money ... they want to "do something" to earn more money.  Then, even if they are  earning more money, they are constantly looking for something else to do because life without something to do isn't worth living.

So, learn to do the "work" you have, when you have the "work" to do, but find some good books, magazines and newspapers to read ... or puzzles to solve ... or other business people to talk with ... or articles to write ... or equipment to repair ... or even games to play ... to fill your "waiting time" - or - if you must work, don't hire that next employee and do the job yourself.

The time you spend working will never kill you (or your business), but the time you spend waiting ... with nothing to do ... might.

 


Now, let's do some ...

Questions & Answers, Comments & Other Good Stuff!

Don Wetmore wanted you to know ...

"Do you ever feel burnt out, stressed out, rundown and tired?  Out of control?  Out of balance?   Frustrated with wheel spinning? Too much to do; not enough time for family?  Not able to get it all done?  Interruptions throw you off track?  Do you procrastinate important items?  Too many priorities?  Often feel unprepared and pressured? -- Join the Time Management Club!  Get more done in less time with less stress now!"

Okay, Gang ...

Check it  out at:  http://www.balancetime.com/club.php


Here's where you can get some Free Printable stuff ...

Printable Certificates ... http://www.FreePrintableCertificates.net

Printable Business Cards ... http://www.FreePrintableBusinessCards.net

Printable Stationery ... http://www.FreePrintableStationery.net

Printable Gift Tags ... http://www.FreePrintableGiftTags.net

Printable Recipe Cards ... http://www.FreePrintableRecipeCards.net

Fax Cover Sheets ... http://www.FreeFaxCoverSheets.net

Go get'em ... they're free.



Rick Curry,  Jr. wanted to know ...

"In all of your years in business, did you ever join your local Chamber of Commerce?   I am just a one man show, but they seem to encourage anyone from a sole proprietor to someone employing hundreds of people to join.  If you were or are a member, was it helpful or just another bureaucratic waste of time.  As always, I appreciate your reply."

Rick:

Yes ... over the years I have been a member of a number  of Chambers of Commerce.

Some of them have been of exceptional value ... others haven't been worth the time.

The only way you can tell is by joining, going to a few meetings,  then  decide whether or not it will benefit you.


Jay Dynasty says ...

"I'll literally bet my money that you'll immediately earn an extra $2,000 to $20,000 every week with only 10 minutes of your time."

Guess what?  I didn't believe it either until I reviewed all of his material. -- Now, I believe it and so will you when you do it.

He's only 29 years old and making several  million  dollars a year on the Internet. -- He made more than $40.000 in just 2 weeks ... working less  than 3 hours a day.

Check it out at:

IBetcha


After today, you will be a part of the most powerful marketing system and resource collection in the world.

I am convinced that this Digital Earning System will work all day and night for you ... pumping cash into your bank account.



Bob Gill wanted me to share this with you  ...

"Cell Phone companies are charging us $1. to $1.75 (or more) for 411informationcalls when they don't have to. -- Most of us  do not  carry a telephone  directory in our vehicle, which makes this  situation even more of  a problem. -- When  you  need to  use the 411 information option, simply dial -- 1 (800) FREE 411  ... 1 (800) 373-3411 -- without incurring any charge at all. -- This works on your home telephone as well."


Justin Shek was wondering ...

"Will Mail order in US become outdated due to eBay?"

Justin:

In the words of my Grandson ... "No way, Hosea."

With all the amateurs and beginners going to the Internet, the mails are far less crowded these days so the opportunities are greater than they have ever been ... no competition from the wannabees.



Greg Bey may be looking for you ...

"I'm offering 50 people a dealership with a 50% comission to sell these higher ticket info. products."

You can take  a look at his offer at:

http://www.go2homebiz101.com


Steve Lanning needs your help ...

 "I would like to hear from any of your Lyceum subscribers who sell to, or through, retail (or wholesale) businesses.  Make sure they have "Per Jim Straw" in the subject line so I can answer them quickly rather than thinking they were another junk e-mail."

Okay, Gang ...

If'n you  have retail or wholesale products you are selling, tell Steve about it.



Mark Vurnum said ...

"Grab Your Two Free Exclusive Lead Generation Videos Now! -- Value $194."

Okay, Gang ...

Go get'em ... they are Free.

LeadGeneration


Anony Mouse was going in the wrong direction ...

"I have purchased and worked so many programs and I am bankrupted.  It's so frustrating having all the wealthy gurus tell you how simple it is to become wealthy just purchase and work the programs.  I have spent so much money and time on coaching; which the coaches do not get back with me or they give me some abstract answer like they are following a script.  It also appears that the gurus sell programs after they have exhausted the money making potential. -- I have been working so hard to become wealthy because I have a lot of people I would like to help. -- <>Is there really a complete wealth building program?"

Mouse:

First ... before you do anything else ... give up the idea of becoming wealthy. 

Instead of becoming wealthy concentrate on making a living.  Then, once  you have a solid foundation, get into something (anything) that will improve your financial situation a little.  Keep learning and expanding until you finally reach the level of financial independence you want.

There are NO "complete" wealth building programs because the missing ingredient in each; and all, of the programs is  YOU. -- I could write a comprehensive report on "How To Ride A Bicycle"  ... explaining everything point-by-point, step-by-step ... but, until YOU actually got on a bicycle you wouldn't be able to do it.  Then, even after you got on the bicycle, you  would have to practice, Practice, PRACTICE, until YOU could ride.

I have been practicing for over 50 years and will continue  practicing until I pass on.

Don't  give up.  Just lower your  sights.  Then, as you hit the mark, keep on keeping on until you reach your ultimate  goal.

 


Well ... that's it for this month. -- In order to make every issue responsive to YOUR needs, please send me your questions; or tell me what sources or resources you need to build your business; or give me any thoughts you want to share with your fellow members.

Believe it or don't ... I ain t a mind-reader. -- If n you doesn't tell me what you need, I may never touch upon the information, sources or resources you need.

This is your publication for you to use to your benefit ... I am just your moderator.

 Until next month, keep well ...

J.F. (Jim) STRAW
Grande Panjandrum


Thoughts For The Month!

"Two Hundred years ago the prospect of the automobile was deemed 'impossible' by some 'very respected and learned' scientists.  Since then we have not only created millions of automobiles, but we've hurtled men into space. -- Think of that next time you dismiss (or someone else dismisses) your idea as 'impossible.'" -- Mark  Joyner (Simpleology)


Can you stump the old master? -- Betcha can't!

Over the past 50 years (man and boy), I have made bundles of money in direct selling, service contracting, wholesale merchandising, entertainment (I was a professional Trumpet player, vocalist & Radio Announcer), freight forwarding, import/export, retail merchandising, warehousing, real estate, electronics manufacturing, finder's fees, closeout merchandising, financial brokerage, business consulting, steel fabrication, gold and coal mining, offshore banking, mailorder, writing, and publishing. -- That being the case ...

No matter what business you're in ... whether you're just starting, well on your way, or at the top of the heap ... I've probably been where you are, done what you are doing. -- So ...

Anytime you have a question about 'how' to do something in your business - or - if you have any comments about anything I've said in issues of this e-Letter; or if you want to add your 2 cents worth ... just "ask" me or "tell" me.

Send your Questions, Comments or 2 Cents Worth to ...

with "Question" - "Comment" - or, "2 Cents Worth" in the SUBJECT.

If I, personally, don't have an answer to any question you may ask, I will contact some of the professionals in your field of endeavor (I will probably know one or more personally) to get the real 'skinny' for you.

Note: If you want to ask a question anonymously just tell me so when you send in the question. -- Nobody but you and I will know who asked the question.


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Copyright - 2007, J.F. (Jim) Straw. All rights reserved.